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Research Services

Roots are a one-stop-shop for all of your research needs

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The only research partner you need

At Roots, we understand the pressures faced by busy inhouse research teams.

The business relies on quality, real time insights to make decisions. But the success of research isn’t just in the hands of the team. It can rely on the input of a number of organisations.

We think it’s time to simplify this process. Partner with Roots Research and your inhouse team will have everything it needs.


We’ve got 10+ years of experience finding great quality participants for all types of research. We know the suitability and authenticity of these recruits can make or break your research. By getting to hear your brief directly and taking the time to fully understand it, we have everything we need to find the perfect participants for your research.

“I’ve used Roots Research regularly and they’ve always delivered good candidates and communication has been easy.” Leading holiday provider


A dedicated project manager provides transparent, practical advice on the feasibility of your project.

From updates on incidence rates to discussions on how we’re adapting our approach based on initial responses, you’ll have regular contact. So, you can be confident that everything is on track.

“Professional, well-organised, good communication. Roots were very communicative throughout and not only did they recruit a strict quota within a good time-frame, they also did a great job scheduling in the interviews and picking locations to minimise travel for the researcher.”Government Body


By partnering with Roots, you get the benefits of all our experience as research fieldwork and recruitment specialists. Over the years we’ve optimised our processes and increased our capacity. And that means, we can complete your project efficiently and meet your budget with a competitive cost.

“A great turnaround on a shorter-timeline project, and mid-project change in timings. I appreciated the flexibility of team on project costings, given the mid-project change. Very high quality of respondents.”Leading Men’s Grooming Brand

Our additional services

Root’s experienced researchers are on hand to offer any supplementary service that will ensure your research runs smoothly. Frequently requested services include:

Recruitment screener design

Extra checks can ensure you have the most relevant participants for your research. We can design a screener to verify that we’re selecting right respondents.

Pre-task design

Want to get the most out of your respondents? We can work with you to develop a pre-task, so they’re prepped and primed to start your research.

Discussion guide

Making sure the conversation (and the data) really flows is vital. We can take your objectives and turn them into an engaging and productive discussion guide.


From a telephone debrief to a full PowerPoint presentation, we can report qualitative and quantitative research findings back to you in your preferred format.

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All our project managers are accredited under the Market Research Society (MRS) Recruiter Accreditation Scheme (RAS). So, you know we’re competent and up to date with all the latest knowledge and skills.

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Data security is our highest priority. With our ISO27001 certification and GPDR compliant enhanced information security processes, you can be confident that – whenever we use, collect, store or send your data – it’s secure.

Our Brochures

We love ensuring your market research projects run smoothly from start to finish. So read on to find out more about Roots, the recruitment company you can rely on.

Giving Back

Every project helps us fulfil our long-term company objective of giving back. So far, we've donated over £15,000. Choose Roots for your next project and you'll be supporting lots of incredible causes.

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Still not convinced?

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