They needed members of the public to attend youth football matches and record data that would enable them to assess the trial’s effectiveness.
Our target was to achieve a minimum of 600 observations. This needed to include observations of matches within leagues who had signed up to the trial and those who had not.
The target included matches:
We recruited observers via our Take Part in Research panel and through a list of volunteers provided by the sports body. We onboarded participants who fitted the relevant criteria and who were available over a one month period.
Once the project was underway and we were receiving a consistent data submission, we requested that only certain matches were attended (e.g. under 7s or girls only team matches) to ensure an even spread. We maintained communication with participants throughout the project to sustain engagement and to encourage attendance to specific leagues.
732
Observations Achieved
Physical Observations
We received 732 match observations across both trial and non-trial matches. We were also able to achieve a good mix of match observations across age groups and genders. The sports body returned to us for the second phase of the trial, where we aim to obtain a further 600 observations.
We love ensuring your market research projects runs smoothly from start to finish. So read on to find out more about Roots, the recruitment company you can rely on.
All our project managers are accredited under the Market Research Society (MRS) Recruiter Accreditation Scheme (RAS). So, you know we’re competent and up to date with all the latest knowledge and skills.
Data security is our highest priority. With our ISO27001 certification and GPDR compliant enhanced information security processes, you can be confident that – whenever we use, collect, store or send your data – it’s secure.
We love ensuring your market research projects run smoothly from start to finish. So read on to find out more about Roots, the recruitment company you can rely on.
At Roots, we take pride in supporting the hard working charities that have been carefully selected by our team. For every participant we recruit, we donate 35p to one of our chosen charities.
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